Division of University Relations
Who We Are
Formerly known as Marketing & Communications (MarComm), the Division of University Relations at the 成人AV delivers strategic and insightful solutions 鈥痶hat enhance the 成人AV鈥檚 image and reputation鈥攁t home and around the world.
Mission
We speak with a unified, authentic and resonant voice to strategically advance the University鈥檚 brand
What We Do
University Relations partners with 成人AV鈥檚 schools, units and groups to raise awareness, engage audiences and share the University鈥檚 stories across earned, owned, paid and shared media. We leverage strategy, data and insight to transform ideas into meaningful and measurable marketing and communications solutions.听
Brand management
Cultivate reliability & delight
We maintain and听grow听the University鈥檚 brand听and identity听ecosystem, providing guidance and resources for each and every member of the 成人AV community to 鈥渓ive the brand鈥澨齛nd improve their customer experiences听in harmony and coherence.听
贰虫辫别谤迟颈蝉别:听
- Naming & positioning听
- Personality & voice听
- Identity systems听& assets听
- Brand tools & resources听
Marketing strategy and insight
Transform good ideas鈥痠nto memorable & engaging experiences
We deliver integrated, results-driven solutions that highlight accomplishments, engage audiences and enhance the University鈥檚 reputation.听
贰虫辫别谤迟颈蝉别:听
- Strategy & planning听
- User experience听
- Campaign management听
- Data & analytics听
Media relations & internal communications
Celebrate our University鈥檚 accomplishments, at home and around the world
Our team of journalists, writers and communicators strives to ensure our University鈥檚 successes鈥攁nd experts鈥攁re visible on a global stage.听
贰虫辫别谤迟颈蝉别:听
- Story development听& pitching听
- Media training听
- 笔辞诲肠补蝉迟颈苍驳听
- Public relations听
Check out our work:
Creative
Visual storytelling. Emotional impact.
Our team of designers, photographers and videographers puts a face鈥攁nd voice鈥攖o University marketing efforts that support our strategic vision and priorities.听
贰虫辫别谤迟颈蝉别:听
- Visual style &听imagery听
- Design & art direction听
- Video & multimedia production听
Digital
Leverage technology with user experience
贰虫辫别谤迟颈蝉别:听
- Web development & support听
- User experience & analytics听
- Digital asset management听
Social media
A strategy-first approach toward social engagement
Our social media experts take your messages beyond likes, shares and comments. They extend the reach of our brand and message, and foster meaningful relationships and exchanges with our audiences.
贰虫辫别谤迟颈蝉别:听
- User engagement听
- Social strategy听
- Message optimization
Visit our main 成人AV social channels:
Strategic Publications
Storytelling and collateral with impact.
We manage and produce high-level marketing and communications materials, including digital and print editions of听成人AV Magazine.
Expertise:
- Editing and design
- Print production
- Writing style
Analytics
Advanced insights for data-driven decisions
Using heightened analytics tools like GA4 allows our team to understand our audiences better while optimizing marketing campaigns and improving user experiences.听
贰虫辫别谤迟颈蝉别:听
- Set up and configure analytics for tracking and measurement听
- Reports and dashboards for key metrics and performance tracking听
- Insights and recommendations for improved conversions based on data performances听